Make your marketing earn its keep.
Outperformerz fuses ad spend, shop data and tracking into one unflinching picture of what your campaigns really earn. You get a human-reviewed analysis and a razor-sharp shortlist of what to do next.
Built for online retailers with live campaigns who'd rather bet on evidence than on gut feeling.
Campaign economics · monthly report
- Campaign A · ad spend per won customer
- €60
- Campaign B · ad spend per won customer
- €150
- Data quality
- margins & returns missing
Priority 1
Compare lead quality, then run a capped budget test in favour of A.
Early signal from only a few closed deals. Not a client result.
Which campaigns bring customers worth having?
Clicks and orders only tell half the story. Ad costs, returns, margins and measurement glitches decide what's actually left of a sale.
Together with you, we interrogate:
Which campaigns genuinely pay their way.
Where visitors bail on the road to checkout.
Which data is missing, or quietly contradicting itself.
Which improvement deserves the next test.
Commerce Intelligence: your next moves, in high definition.
We fuse your campaign and shop data, stress-test whether your measurement deserves your trust, and decode how your business is really moving.
Landing on your desk every month:
The economic KPIs that matter, with comparisons you can actually follow.
Three prioritized recommendations, each with evidence and a success criterion.
A straight read on data quality and the uncertainty that remains.
A look back at the moves you've already made.
From raw finding to a move you can verify.
- 01
Map the terrain
We pin down your goals, your data sources and the economic KPIs that actually matter for your business.
- 02
Wire up and stress-test the data
We fuse ad spend, web analytics and shop data. Measurement gaps and contradictions get dragged into the light.
- 03
Prioritize the moves
You learn which anomalies deserve your attention, and which change is worth a proper test.
- 04
Track what happened
We log every move and check in the next report how the numbers have shifted since.
Watch a recommendation being born.
A sample report shows how we back a finding with numbers, frame a plausible explanation and turn it into a move you can verify.
Every recommendation ships with its data basis, its priority, a success criterion and an honest rating of how solid it is.
Finding
Campaign B: €150 ad spend per won customer. Campaign A: €60.
Next step
Compare lead quality, then run a capped budget test in favour of A.
Success criterion
Cost per won customer in the next mature comparison window.
Robustness
Early signal from only a few closed deals.
Profit Guard: eyes on the engine room.
Broken tracking, a stuttering checkout or a site that's slowly losing speed can blur how you judge your campaigns, and quietly cost you sales.
Profit Guard adds continuous watch over technical and operational anomalies to the economic analysis.
Can your data already give you straight answers?
In a first conversation we find out what data you have and whether Commerce Intelligence fits your shop. You'll walk away knowing what a smart start could look like.